BarBoards
BarBoards uses AI to turn sports bar TVs into billboards, enabling targeted advertising and monetization for...
Overview
BarBoards uses AI to turn sports bar TVs into billboards, enabling targeted advertising and monetization for venue owners. In practice that means planning, buying and reporting on paid ads across channels.
The natural audience is performance marketers and agencies. Related areas on their profile: Advertising and Artificial Intelligence (AI). As a very small product team themselves (1 to 10 people), they tend to serve customers of a similar scale best. You will probably talk to the people who build it, which is great until you need 24/7 support.
BarBoards is based in Austin, Texas. Their site is barboards.tv.
Things worth asking about: platform coverage, attribution model, and fees as a share of spend. A short pilot with your real data tells you more than any demo.
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Key features
Artificial Intelligence (AI)
Company
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