Meltwater
Meltwater is a social listening platform that offers businesses insights into online reputation, industry...
Overview
Meltwater is a social listening platform that offers businesses insights into online reputation, industry trends, and customer behavior. Put simply, it is about scheduling posts, replying to comments and reporting across networks.
It makes the most sense for social and community managers. Related areas on their profile: Analytics, Artificial Intelligence (AI), Data Integration, Public Relations and Social Media. They are a large team, 1,001 to 5,000 people, which usually shapes who they work with. At that size expect formal onboarding, documentation and a longer sales cycle.
Meltwater is based in San Francisco, California and around since 2001. Their site is meltwater.com.
Things worth asking about: which networks are supported and whether approvals are built in. A short pilot with your real data tells you more than any demo.
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Key features
Artificial Intelligence (AI)
Data Integration
Public Relations
Company
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