Azuqua

Azuqua helps people integrate their SaaS applications and build powerful automations to save time and eliminate manual work. In practice that means running multi-step campaigns that react to what people do.

Who is it for? Mostly marketing teams with more than one channel. They also list Cloud Computing, Cloud Management, Data Integration and Marketing Automation, so expect those to show up in the feature set. As a small product team themselves (11 to 50 people), they tend to serve customers of a similar scale best. Small vendors mean quick answers and real influence on the roadmap, but check who covers support when someone is out.

Azuqua is based in Seattle, Washington and founded in 2011. You can read more at azuqua.com.

Things worth asking about: CRM integration, lead scoring, and how fast the learning curve is. Ask for a trial on your own data, not a canned demo.

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