OmniLync

OmniLync enables SMB Retailers and the evolving retail ecosystem with digital marketing. Put simply, it is about planning, buying and reporting on paid ads across channels.

Who is it for? Mostly performance marketers and agencies. Alongside the main category they mention Advertising, Analytics, Digital Marketing and Retail Technology. They are a small team, 11 to 50 people, which usually shapes who they work with. You will probably talk to the people who build it, which is great until you need 24/7 support.

OmniLync is based in Cambridge, Massachusetts. Their site is omnilync.com.

Our checklist for this category: platform coverage, attribution model, and fees as a share of spend. A short pilot with your real data tells you more than any demo.

The facts above come from public company records. The score will come from people like you. Used OmniLync? Rate it.