i.Predictus

Here is i.Predictus in plain terms. A marketing tech platform that helps plan, buy, and measure linear and digital media by automating performance attribution. Put simply, it is about keeping every contact, deal and follow-up in one place so nothing slips.

The natural audience is sales teams and founders who are tired of spreadsheets. They also list Advertising, Advertising Platforms, Analytics, CRM and Marketing Automation, so expect those to show up in the feature set. As a small product team themselves (11 to 50 people), they tend to serve customers of a similar scale best. You will probably talk to the people who build it, which is great until you need 24/7 support.

i.Predictus is based in Cedar Knolls, New Jersey. More on ipredictus.com.

Things worth asking about: pipeline stages, email sync, mobile app, and what reporting costs extra. A short pilot with your real data tells you more than any demo.

The facts above come from public company records. The score will come from people like you. Used i.Predictus? Rate it.