Broadlume

Broadlume is a vertical SaaS platform that serves the flooring sector. The job it does: running multi-step campaigns that react to what people do.

The natural audience is marketing teams with more than one channel. They also list Marketing, so expect those to show up in the feature set. As a mid-sized product team themselves (51 to 200 people), they tend to serve customers of a similar scale best.

Broadlume is based in Sarasota, Florida and founded in 2015. More on broadlume.com.

Things worth asking about: CRM integration, lead scoring, and how fast the learning curve is. Get the renewal terms in writing before the first invoice.

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