Viddyad

Viddyad is a technology platform enables brands and businesses to create, customize, and control their video content in real-time. The job it does: planning, buying and reporting on paid ads across channels.

The natural audience is performance marketers and agencies. Alongside the main category they mention Advertising, Advertising Platforms, Video and Video Editing. They are a small team, 11 to 50 people, which usually shapes who they work with. Small vendors mean quick answers and real influence on the roadmap, but check who covers support when someone is out.

Viddyad is based in San Francisco, California and founded in 2014. You can read more at viddyad.com.

Our checklist for this category: platform coverage, attribution model, and fees as a share of spend. Get the renewal terms in writing before the first invoice.

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