Exfluential

Exfluential is a social media management product. Xfluential is a social engagement cultivation tool. The job it does: scheduling posts, replying to comments and reporting across networks.

Who is it for? Mostly social and community managers. They also list Events, Social Media and Social Network, so expect those to show up in the feature set. As a very small product team themselves (1 to 10 people), they tend to serve customers of a similar scale best. Small vendors mean quick answers and real influence on the roadmap, but check who covers support when someone is out.

Exfluential is based in San Diego, California and founded in 2012. Their site is exfluential.com.

Before you commit, look at which networks are supported and whether approvals are built in. Ask for a trial on your own data, not a canned demo.

If you have worked with Exfluential, tell the next buyer what you paid and what surprised you. That is the part of this page we cannot write.