Prorata.AI

ProRata specializes in building AI-powered search and advertising solutions that prioritize content attribution for the original creators. Put simply, it is about planning, buying and reporting on paid ads across channels.

It makes the most sense for performance marketers and agencies. Alongside the main category they mention Advertising, Artificial Intelligence (AI), Content and Generative AI. They are a small team, 11 to 50 people, which usually shapes who they work with. Small vendors mean quick answers and real influence on the roadmap, but check who covers support when someone is out.

Prorata.AI is based in Pasadena, California. You can read more at prorata.ai.

Things worth asking about: platform coverage, attribution model, and fees as a share of spend. Get the renewal terms in writing before the first invoice.

If you have worked with Prorata.AI, tell the next buyer what you paid and what surprised you. That is the part of this page we cannot write.