Topica Inc.

Topica is an email marketing firm that helps businesses manage content and messaging. Put simply, it is about running campaigns, content and ads for clients who do not have an in-house team.

Who is it for? Mostly small and mid-sized businesses. They also list Email Marketing, so expect those to show up in the feature set. They are a mid-sized team, 51 to 200 people, which usually shapes who they work with.

Topica Inc. is based in San Francisco, California. You can read more at topica.com.

Things worth asking about: who does the work day to day, reporting cadence, and contract length. A short pilot with your real data tells you more than any demo.

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