pinata

PINATA is the TaskFlow platform to orchestrate and optimize real world work. In practice that means planning, buying and reporting on paid ads across channels.

Who is it for? Mostly performance marketers and agencies. Related areas on their profile: Advertising, Marketing, Productivity Tools, Retail Technology and Task Management. They are a small team, 11 to 50 people, which usually shapes who they work with. Small vendors mean quick answers and real influence on the roadmap, but check who covers support when someone is out.

pinata is based in New York, New York and founded in 2015. You can read more at gopinata.com.

Things worth asking about: platform coverage, attribution model, and fees as a share of spend. A short pilot with your real data tells you more than any demo.

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