Adolade

Adolade is a marketing automation product. Hosted reward-serving platform for developers and brands. The job it does: running multi-step campaigns that react to what people do.

Who is it for? Mostly marketing teams with more than one channel. They also list Advertising Platforms, Brand Marketing, Developer Tools, Marketing Automation and Mobile, so expect those to show up in the feature set. They are a very small team, 1 to 10 people, which usually shapes who they work with. Small vendors mean quick answers and real influence on the roadmap, but check who covers support when someone is out.

Adolade is based in Lincoln, Nebraska and founded in 2014. Their site is adolade.com.

Before you commit, look at CRM integration, lead scoring, and how fast the learning curve is. A short pilot with your real data tells you more than any demo.

Every review on Revaw shows how it was verified, so if you know Adolade well, your review carries weight here.