The Sonar Company

The Sonar Company uses proprietary technology, consisting of high-frequency tones triggering actions and delivering content to cell phones. Put simply, it is about building software for you when nothing off the shelf fits.

Who is it for? Mostly companies with a specific process to automate. They are a small team, 11 to 50 people, which usually shapes who they work with. You will probably talk to the people who build it, which is great until you need 24/7 support.

The Sonar Company is based in San Antonio, Texas. Their site is thesonarcompany.com.

Our checklist for this category: portfolio relevance, who owns the code, and how they handle changes. Ask for a trial on your own data, not a canned demo.

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