Zeacon

Empowering Companies to give their customers what they want. Redefining the web surfing experience through Video. That is the short version of Zeacon. Put simply, it is about planning, buying and reporting on paid ads across channels.

The natural audience is performance marketers and agencies. They also list Artificial Intelligence (AI), Broadcasting, Content, Real Time and Video Advertising, so expect those to show up in the feature set. They are a very small team, 1 to 10 people, which usually shapes who they work with. Small vendors mean quick answers and real influence on the roadmap, but check who covers support when someone is out.

Zeacon is based in Bellevue, Washington. Their site is zeacon.com.

Our checklist for this category: platform coverage, attribution model, and fees as a share of spend. A short pilot with your real data tells you more than any demo.

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