Frequence

Frequence is the first and only end-to-end solution for media companies to automate and grow their local advertising sales. Put simply, it is about planning, buying and reporting on paid ads across channels.

The natural audience is performance marketers and agencies. Alongside the main category they mention Advertising, Digital Media, Mobile and Video. As a mid-sized product team themselves (201 to 500 people), they tend to serve customers of a similar scale best.

Frequence is based in Mountain View, California. More on frequence.com.

Things worth asking about: platform coverage, attribution model, and fees as a share of spend. Get the renewal terms in writing before the first invoice.

If you have worked with Frequence, tell the next buyer what you paid and what surprised you. That is the part of this page we cannot write.