Umami Labs

Umami Labs focuses on institutional DeFi adoption, creating compliant products with DAOs. In practice that means running multi-step campaigns that react to what people do.

The natural audience is marketing teams with more than one channel. They also list Advice, Business Development, Legal, Marketing and Product Design, so expect those to show up in the feature set. They are a small team, 11 to 50 people, which usually shapes who they work with. You will probably talk to the people who build it, which is great until you need 24/7 support.

Umami Labs is based in New York, New York and founded in 2022. Their site is umamilabs.io.

Our checklist for this category: CRM integration, lead scoring, and how fast the learning curve is. A short pilot with your real data tells you more than any demo.

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