Watchdog

Watchdog specializes in payment processing, point of sale for restaurants, and website development. In practice that means running multi-step campaigns that react to what people do.

It makes the most sense for marketing teams with more than one channel. Related areas on their profile: Bookkeeping and Payroll, Marketing, Point of Sale and Web Development. They are a small team, 11 to 50 people, which usually shapes who they work with. You will probably talk to the people who build it, which is great until you need 24/7 support.

Watchdog is based in Brooklyn, New York. More on watchdogmerchantservices.com.

Things worth asking about: CRM integration, lead scoring, and how fast the learning curve is. Ask for a trial on your own data, not a canned demo.

If you have worked with Watchdog, tell the next buyer what you paid and what surprised you. That is the part of this page we cannot write.