Trapica

Trapica is a marketing cloud platform for marketers - imagine Salesforce but for marketing teams. In practice that means scheduling posts, replying to comments and reporting across networks.

Who is it for? Mostly social and community managers. Related areas on their profile: Advertising, Analytics, Artificial Intelligence (AI), DSP and Market Research. They are a small team, 11 to 50 people, which usually shapes who they work with. Small vendors mean quick answers and real influence on the roadmap, but check who covers support when someone is out.

Trapica is based in New York, New York and around since 2016. You can read more at trapica.com.

Things worth asking about: which networks are supported and whether approvals are built in. A short pilot with your real data tells you more than any demo.

If you have worked with Trapica, tell the next buyer what you paid and what surprised you. That is the part of this page we cannot write.