TRAY

TRAY® is a complete point of sale system for the enterprise that specializes in self-service ordering. The job it does: building software for you when nothing off the shelf fits.

It makes the most sense for companies with a specific process to automate. They also list Loyalty Programs, Mobile, Mobile Payments and Point of Sale, so expect those to show up in the feature set. As a mid-sized company team themselves (51 to 200 people), they tend to serve customers of a similar scale best.

TRAY is based in Santa Monica, California and around since 2013. More on tray.com.

Things worth asking about: portfolio relevance, who owns the code, and how they handle changes. Ask for a trial on your own data, not a canned demo.

Every review on Revaw shows how it was verified, so if you know TRAY well, your review carries weight here.