BidSwitch

BidSwitch provides immediate and seamless real-time access for Supply and Demand Partners across all media types. The job it does: planning, buying and reporting on paid ads across channels.

Who is it for? Mostly performance marketers and agencies. Alongside the main category they mention Advertising, Information Services, Infrastructure and Real Time. As a mid-sized product team themselves (51 to 200 people), they tend to serve customers of a similar scale best.

BidSwitch is based in New York, New York and founded in 2013. Their site is bidswitch.com.

Things worth asking about: platform coverage, attribution model, and fees as a share of spend. Ask for a trial on your own data, not a canned demo.

The facts above come from public company records. The score will come from people like you. Used BidSwitch? Rate it.