Cooler

Cooler is a social media management product. Their mission is to connect every purchase to a solution for global warming. Put simply, it is about scheduling posts, replying to comments and reporting across networks.

Who is it for? Mostly social and community managers. They also list E-Commerce, Environmental Consulting and Social Media, so expect those to show up in the feature set. They are a very small team, 1 to 10 people, which usually shapes who they work with. Small vendors mean quick answers and real influence on the roadmap, but check who covers support when someone is out.

Cooler is based in Berkeley, California and founded in 2007. You can read more at climatecooler.com.

Our checklist for this category: which networks are supported and whether approvals are built in. A short pilot with your real data tells you more than any demo.

If you have worked with Cooler, tell the next buyer what you paid and what surprised you. That is the part of this page we cannot write.