Evolv

Here is Evolv in plain terms. Founder-first strategic finance and people-ops partner for early-stage startups. Put simply, it is about running an online store from catalog to checkout.

The natural audience is retailers and brands. Alongside the main category they mention Consulting, E-Commerce, Financial Services, Food and Beverage and Health Care. As a very small product team themselves (1 to 10 people), they tend to serve customers of a similar scale best. You will probably talk to the people who build it, which is great until you need 24/7 support.

Evolv is based in New York, New York. Their site is evolvtoday.com.

Our checklist for this category: transaction fees, themes, and app ecosystem. Ask for a trial on your own data, not a canned demo.

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