Wyng

Wyng is a privacy-first personalization platform for brands powered by a zero-party data API and privacy by design principles. Put simply, it is about running multi-step campaigns that react to what people do.

The natural audience is marketing teams with more than one channel. Related areas on their profile: Developer APIs, E-Commerce Platforms, Marketing Automation, Personalization and Privacy. They are a mid-sized team, 51 to 200 people, which usually shapes who they work with.

Wyng is based in New York, New York. Their site is wyng.com.

Our checklist for this category: CRM integration, lead scoring, and how fast the learning curve is. A short pilot with your real data tells you more than any demo.

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