Wise Choice Software

Wise Choice Software develops professional software tools for the jewelry, diamond and gem trade. The job it does: building software for you when nothing off the shelf fits.

The natural audience is companies with a specific process to automate. They also list Hardware, Industrial, Jewelry and Software Engineering, so expect those to show up in the feature set. As a very small company team themselves (1 to 10 people), they tend to serve customers of a similar scale best. You will probably talk to the people who build it, which is great until you need 24/7 support.

Wise Choice Software is based in New York, New York. More on wisechoicesoftware.com.

Things worth asking about: portfolio relevance, who owns the code, and how they handle changes. A short pilot with your real data tells you more than any demo.

If you have worked with Wise Choice Software, tell the next buyer what you paid and what surprised you. That is the part of this page we cannot write.