WhatCounts

WhatCounts is an email marketing company that provides data management, software, and services to marketing professionals. Put simply, it is about designing and building websites and web apps.

The natural audience is companies that need a site that works and ranks. They also list Analytics, CRM, Data Integration, Data Management and Email Marketing, so expect those to show up in the feature set. They are a mid-sized team, 51 to 200 people, which usually shapes who they work with.

WhatCounts is based in Atlanta, Georgia and around since 2000. Their site is whatcounts.com.

Our checklist for this category: portfolio, CMS choice, and who maintains it afterwards. Get the renewal terms in writing before the first invoice.

If you have worked with WhatCounts, tell the next buyer what you paid and what surprised you. That is the part of this page we cannot write.