VOKAL Media

VOKAL Media is the home of the VOKAL Now app streaming premium digital radio, video, and podcasts. The job it does: planning, buying and reporting on paid ads across channels.

The natural audience is performance marketers and agencies. They also list Digital Entertainment, Digital Marketing, Digital Media, Marketing and Music Streaming, so expect those to show up in the feature set. They are a small team, 11 to 50 people, which usually shapes who they work with. You will probably talk to the people who build it, which is great until you need 24/7 support.

VOKAL Media is based in Dallas, Texas. Their site is vokalnow.com.

Our checklist for this category: platform coverage, attribution model, and fees as a share of spend. A short pilot with your real data tells you more than any demo.

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