Tiger Analytics

Tiger Analytics offers data analytics and predictive modeling solutions for retail, social media, and online advertising sectors. The job it does: planning, buying and reporting on paid ads across channels.

The natural audience is performance marketers and agencies. They also list Advertising, Analytics, Big Data, Consulting and Machine Learning, so expect those to show up in the feature set. As a large product team themselves (1,001 to 5,000 people), they tend to serve customers of a similar scale best. Bigger vendor, more process. Budget time for procurement.

Tiger Analytics is based in San Jose, California and around since 2010. Their site is tigeranalytics.com.

Things worth asking about: platform coverage, attribution model, and fees as a share of spend. Ask for a trial on your own data, not a canned demo.

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