Threshold 360

Threshold 360 is a platform for 360° virtual tour creation and delivery. The job it does: running multi-step campaigns that react to what people do.

The natural audience is marketing teams with more than one channel. Alongside the main category they mention Augmented Reality, Digital Media, Marketing, Photography and Virtual Reality. They are a small team, 11 to 50 people, which usually shapes who they work with. You will probably talk to the people who build it, which is great until you need 24/7 support.

Threshold 360 is based in Tampa, Florida. Their site is threshold360.com.

Our checklist for this category: CRM integration, lead scoring, and how fast the learning curve is. A short pilot with your real data tells you more than any demo.

The facts above come from public company records. The score will come from people like you. Used Threshold 360? Rate it.