Thinaire

Thinaire is a marketing automation product. The Internet of Things, monetized. In practice that means running multi-step campaigns that react to what people do.

It makes the most sense for marketing teams with more than one channel. Related areas on their profile: Analytics, Brand Marketing, Cloud Data Services, Internet of Things and Location Based Services. They are a small team, 11 to 50 people, which usually shapes who they work with. Small vendors mean quick answers and real influence on the roadmap, but check who covers support when someone is out.

Thinaire is based in New York, New York and around since 2011. More on thinaire.net.

Our checklist for this category: CRM integration, lead scoring, and how fast the learning curve is. A short pilot with your real data tells you more than any demo.

If you have worked with Thinaire, tell the next buyer what you paid and what surprised you. That is the part of this page we cannot write.