Soomla

Soomla works in ad management, which is about planning, buying and reporting on paid ads across channels. They have not published a longer description, so we lean on what their category usually involves.

Who is it for? Mostly performance marketers and agencies. They also list Ad Network, Advertising, Analytics, Big Data and Mobile, so expect those to show up in the feature set.

Soomla is based in New York, New York. Their site is soomla.com.

Our checklist for this category: platform coverage, attribution model, and fees as a share of spend. Get the renewal terms in writing before the first invoice.

If you have worked with Soomla, tell the next buyer what you paid and what surprised you. That is the part of this page we cannot write.