socialpilot

SocialPilot manages social media, schedule social media posts, improve engagement, and analyze results. In practice that means planning, buying and reporting on paid ads across channels.

Who is it for? Mostly performance marketers and agencies. Alongside the main category they mention Advertising, Marketing and Scheduling. They are a mid-sized team, 51 to 200 people, which usually shapes who they work with.

socialpilot is based in Walnut, California. You can read more at socialpilot.co.

Things worth asking about: platform coverage, attribution model, and fees as a share of spend. Get the renewal terms in writing before the first invoice.

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