Rokt Calendar

Here is Rokt Calendar in plain terms. Rokt is an ecommerce marketing technology that enhances the value of transactions through personalized experiences. Put simply, it is about running multi-step campaigns that react to what people do.

Who is it for? Mostly marketing teams with more than one channel. Alongside the main category they mention Big Data, Data Integration, E-Commerce, Marketing and Marketing Automation. As a large product team themselves (501 to 1,000 people), they tend to serve customers of a similar scale best. Bigger vendor, more process. Budget time for procurement.

Rokt Calendar is based in New York, New York and founded in 2012. More on rokt.com.

Our checklist for this category: CRM integration, lead scoring, and how fast the learning curve is. Ask for a trial on your own data, not a canned demo.

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