Popology

Popology is a data infrastructure and analytics firm offering AI platform for social media, streaming, and brand integrated broadcasting. The job it does: running campaigns, content and ads for clients who do not have an in-house team.

Who is it for? Mostly small and mid-sized businesses. They also list Data Integration, Database, Marketing, Social Media Marketing and Video Streaming, so expect those to show up in the feature set. They are a very small team, 1 to 10 people, which usually shapes who they work with. You will probably talk to the people who build it, which is great until you need 24/7 support.

Popology is based in Philadelphia, Pennsylvania. You can read more at popologynetworks.com.

Things worth asking about: who does the work day to day, reporting cadence, and contract length. Get the renewal terms in writing before the first invoice.

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