Pecabu

Pecabu is a tech startup that focuses on the industries of big data, cloud-computing, mobile, advertising, and media. The job it does: planning, buying and reporting on paid ads across channels.

It makes the most sense for performance marketers and agencies. Related areas on their profile: Advertising, Analytics, Big Data, Cloud Computing and Mobile. They are a very small team, 1 to 10 people, which usually shapes who they work with. Small vendors mean quick answers and real influence on the roadmap, but check who covers support when someone is out.

Pecabu is based in San Mateo, California and around since 2013. More on pecabu.com.

Things worth asking about: platform coverage, attribution model, and fees as a share of spend. A short pilot with your real data tells you more than any demo.

If you have worked with Pecabu, tell the next buyer what you paid and what surprised you. That is the part of this page we cannot write.