NYIAX

NYIAX is a developer of contract management and upfront advertising marketplace. Put simply, it is about planning, buying and reporting on paid ads across channels.

It makes the most sense for performance marketers and agencies. They also list Advertising, Advertising Platforms, Financial Services, Marketing and Marketplace, so expect those to show up in the feature set. They are a small team, 11 to 50 people, which usually shapes who they work with. You will probably talk to the people who build it, which is great until you need 24/7 support.

NYIAX is based in New York, New York and founded in 2016. You can read more at nyiax.com.

Things worth asking about: platform coverage, attribution model, and fees as a share of spend. Ask for a trial on your own data, not a canned demo.

If you have worked with NYIAX, tell the next buyer what you paid and what surprised you. That is the part of this page we cannot write.