NewsPin

NewsPin is a social media publishing platform that enables users to define their Twitter and Facebook strategy. The job it does: scheduling posts, replying to comments and reporting across networks.

It makes the most sense for social and community managers. Alongside the main category they mention Content, Social Media and Social Media Marketing. They are a small team, 11 to 50 people, which usually shapes who they work with. You will probably talk to the people who build it, which is great until you need 24/7 support.

NewsPin is based in Sunnyvale, California and founded in 2010. You can read more at newspin.co.

Our checklist for this category: which networks are supported and whether approvals are built in. A short pilot with your real data tells you more than any demo.

If you have worked with NewsPin, tell the next buyer what you paid and what surprised you. That is the part of this page we cannot write.