Mollify

Mollify is a Software Development Company. In practice that means planning, buying and reporting on paid ads across channels.

The natural audience is performance marketers and agencies. They also list Advertising, Mobile, Robotics and Software Engineering, so expect those to show up in the feature set. They are a very small team, 1 to 10 people, which usually shapes who they work with. You will probably talk to the people who build it, which is great until you need 24/7 support.

Mollify is based in New York, New York and founded in 2015. You can read more at mollify.biz.

Things worth asking about: platform coverage, attribution model, and fees as a share of spend. Ask for a trial on your own data, not a canned demo.

Every review on Revaw shows how it was verified, so if you know Mollify well, your review carries weight here.