Mocean Mobile

Mocean Mobile offers tools, techniques and analytics for publishers and brand marketers to run and profit from mobile advertising campaigns. In practice that means planning, buying and reporting on paid ads across channels.

Who is it for? Mostly performance marketers and agencies. They also list Ad Network, Advertising and Analytics, so expect those to show up in the feature set. As a small product team themselves (11 to 50 people), they tend to serve customers of a similar scale best. Small vendors mean quick answers and real influence on the roadmap, but check who covers support when someone is out.

Mocean Mobile is based in New York, New York. Their site is moceanmobile.com.

Our checklist for this category: platform coverage, attribution model, and fees as a share of spend. Ask for a trial on your own data, not a canned demo.

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