MMI Direct

MMI Direct provides data processing and database marketing solutions. The job it does: planning, buying and reporting on paid ads across channels.

Who is it for? Mostly performance marketers and agencies. Alongside the main category they mention Advertising. They are a small team, 11 to 50 people, which usually shapes who they work with. Small vendors mean quick answers and real influence on the roadmap, but check who covers support when someone is out.

MMI Direct is based in Columbia, Maryland. You can read more at mmidirect.com.

Things worth asking about: platform coverage, attribution model, and fees as a share of spend. Get the renewal terms in writing before the first invoice.

If you have worked with MMI Direct, tell the next buyer what you paid and what surprised you. That is the part of this page we cannot write.