MikMak

MikMak is a platform that enables traditional brick-and-mortar brands to gain insights & view the activity of major online retailers. In practice that means planning, buying and reporting on paid ads across channels.

The natural audience is performance marketers and agencies. Alongside the main category they mention Advertising, Brand Marketing, Digital Marketing, Retail and Shopping. As a mid-sized product team themselves (51 to 200 people), they tend to serve customers of a similar scale best.

MikMak is based in Brooklyn, New York. Their site is mikmak.com.

Before you commit, look at platform coverage, attribution model, and fees as a share of spend. Get the renewal terms in writing before the first invoice.

If you have worked with MikMak, tell the next buyer what you paid and what surprised you. That is the part of this page we cannot write.