MasterBase

Here is MasterBase in plain terms. On demand platform that allows customers build real 1to1 personalized communications to leverage relevance, powered by data. Put simply, it is about sending campaigns and automated emails to a list and measuring what gets opened.

The natural audience is marketers at companies of every size. Alongside the main category they mention Cloud Computing, Email Marketing and Marketing Automation. As a mid-sized product team themselves (51 to 200 people), they tend to serve customers of a similar scale best.

MasterBase is based in Kissimmee, Florida and founded in 2001. More on masterbase.com.

Our checklist for this category: deliverability, list size pricing, and automation depth. A short pilot with your real data tells you more than any demo.

If you have worked with MasterBase, tell the next buyer what you paid and what surprised you. That is the part of this page we cannot write.