MashWorx

MashWorx creates permission-based applications designed to help companies better serve their customers beyond the limits of a single site. The job it does: running multi-step campaigns that react to what people do.

The natural audience is marketing teams with more than one channel. They also list Application Performance Management, Marketing and Web Browsers, so expect those to show up in the feature set. As a small product team themselves (11 to 50 people), they tend to serve customers of a similar scale best. You will probably talk to the people who build it, which is great until you need 24/7 support.

MashWorx is based in Orem, Utah. Their site is mashworx.com.

Things worth asking about: CRM integration, lead scoring, and how fast the learning curve is. Get the renewal terms in writing before the first invoice.

If you have worked with MashWorx, tell the next buyer what you paid and what surprised you. That is the part of this page we cannot write.