Mall IQ

Mall IQ is a Silicon Valley software company developing indoor location-based mobile engagement and analytics platforms. The job it does: running multi-step campaigns that react to what people do.

Who is it for? Mostly marketing teams with more than one channel. Alongside the main category they mention Analytics, Artificial Intelligence (AI), E-Commerce, Indoor Positioning and Marketing. They are a small team, 11 to 50 people, which usually shapes who they work with. Small vendors mean quick answers and real influence on the roadmap, but check who covers support when someone is out.

Mall IQ is based in Santa Clara, California and around since 2015. More on malliq.com.

Our checklist for this category: CRM integration, lead scoring, and how fast the learning curve is. A short pilot with your real data tells you more than any demo.

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