MadKudu

MadKudu is a predictive lead-scoring solution built exclusively for high-volume B2B SaaS companies to help them accelerate growth. The job it does: turning site visitors and form fills into contacts you can actually follow up with.

The natural audience is marketing and sales teams. Alongside the main category they mention Developer APIs, Lead Generation and Marketing Automation. As a small product team themselves (11 to 50 people), they tend to serve customers of a similar scale best. You will probably talk to the people who build it, which is great until you need 24/7 support.

MadKudu is based in Mountain View, California and around since 2014. Their site is madkudu.com.

Before you commit, look at how leads flow into your CRM and what happens to duplicates. A short pilot with your real data tells you more than any demo.

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