LabWorthy

LabWorthy helps dentists discover and connect with labs through advanced search and a unique peer-review platform. In practice that means running multi-step campaigns that react to what people do.

Who is it for? Mostly marketing teams with more than one channel. Alongside the main category they mention Content Discovery, Dental, Marketing and Online Portals. They are a very small team, 1 to 10 people, which usually shapes who they work with. You will probably talk to the people who build it, which is great until you need 24/7 support.

LabWorthy is based in Los Angeles, California. Their site is labworthy.com.

Things worth asking about: CRM integration, lead scoring, and how fast the learning curve is. Get the renewal terms in writing before the first invoice.

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