Knowde

Here is Knowde in plain terms. The leading software platform for the chemical industry. In practice that means planning, buying and reporting on paid ads across channels.

It makes the most sense for performance marketers and agencies. They also list Advertising, Artificial Intelligence (AI), Chemical, E-Commerce and Marketing, so expect those to show up in the feature set. They are a mid-sized team, 51 to 200 people, which usually shapes who they work with.

Knowde is based in San Jose, California. More on knowde.com.

Our checklist for this category: platform coverage, attribution model, and fees as a share of spend. Get the renewal terms in writing before the first invoice.

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