JW Player
JW Player is a video streaming and analytics platform that offers an HTML5 video player for web content...
Overview
JW Player is a video streaming and analytics platform that offers an HTML5 video player for web content, publishing, and running video ads. Put simply, it is about planning, buying and reporting on paid ads across channels.
It makes the most sense for performance marketers and agencies. Alongside the main category they mention Advertising, Analytics, Publishing, Video and Video Streaming. As a mid-sized product team themselves (51 to 200 people), they tend to serve customers of a similar scale best.
JW Player is based in New York, New York. You can read more at jwplayer.com.
Before you commit, look at platform coverage, attribution model, and fees as a share of spend. A short pilot with your real data tells you more than any demo.
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Key features
Analytics
Publishing
Video
Company
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