HouseGoat, Inc.

HouseGoat enables its customers to reduce or eliminate the cost of selling a home. Put simply, it is about running an online store from catalog to checkout.

It makes the most sense for retailers and brands. They also list Consumer, E-Commerce, Real Estate and Service Industry, so expect those to show up in the feature set. As a very small product team themselves (1 to 10 people), they tend to serve customers of a similar scale best. You will probably talk to the people who build it, which is great until you need 24/7 support.

HouseGoat, Inc. is based in California City, California and founded in 2014. More on housegoat.com.

Things worth asking about: transaction fees, themes, and app ecosystem. Ask for a trial on your own data, not a canned demo.

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