Gusto

Gusto is an HR and payroll platform that simplifies complex tasks, empowering businesses to focus on what matters most. The job it does: paying people correctly and filing the taxes that come with it.

It makes the most sense for companies with employees in one or more states. Related areas on their profile: Bookkeeping and Payroll, Employee Benefits, Financial Services, FinTech and Human Resources. As a large product team themselves (1,001 to 5,000 people), they tend to serve customers of a similar scale best. At that size expect formal onboarding, documentation and a longer sales cycle.

Gusto is based in San Francisco, California and around since 2011. Their site is gusto.com.

Things worth asking about: state coverage, contractor payments, and benefits integration. A short pilot with your real data tells you more than any demo.

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