GameTraction

GameTraction offers smart advertising and sales technologies to help businesses increase sales revenue. The job it does: planning, buying and reporting on paid ads across channels.

It makes the most sense for performance marketers and agencies. They also list Advertising and Retail Technology, so expect those to show up in the feature set. As a small product team themselves (11 to 50 people), they tend to serve customers of a similar scale best. Small vendors mean quick answers and real influence on the roadmap, but check who covers support when someone is out.

GameTraction is based in Miami, Florida. Their site is gametraction.net.

Our checklist for this category: platform coverage, attribution model, and fees as a share of spend. A short pilot with your real data tells you more than any demo.

If you have worked with GameTraction, tell the next buyer what you paid and what surprised you. That is the part of this page we cannot write.